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Account Based Data
Klaviyo | August 03, 2022
Klaviyo, a leading customer platform, today announced a product partnership with Shopify Inc. (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce. Shopify is also making a strategic investment in Klaviyo to build upon the long-term collaboration between the platforms. As part of the partnership, Klaviyo will now serve as the recommended email solution partner for Shopify Plus, a plan for merchants with higher-volume sales that offers additional function...
Core ABM
Terminus | September 23, 2021
Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced the release and availability of “MOVE: The 4-Question Go-To-Market Framework.” The new book is a modern framework for companies and GTM leaders looking to transform their go-to-market strategies. Co-authored by Terminus co-founder and bestselling author, Sangram Vajre, and Terminus chief strategy officer, B...
Account Based Execution
Accountinsight | March 15, 2021
The leading account-based advertising platform, Accountinsight, is nominated as Emerging Vendor of the Year in the B2B Martech Awards. This accolade is to highlight companies that have found ground-breaking ways to attract, engage and drive the B2B Martech space to innovative growth and success. “As B2B marketing teams demand improved precision and transparency to connect with their customers in long-lasting and meaningful ways, Accountinsight’s nomination as Emerging ...
MRP, Quadrant Knowledge Solutions | May 27, 2022
On May 26, Quadrant Knowledge Solutions announced that it had named MRP Prelytix a 2022 technology leader in the global SPARK Matrix analysis of the ABM platform market for the current year. MRP is the only enterprise-class account-based sales and marketing solution recognized for its technological excellence and customer impact. The platform eases complex and mature ABM programs globally for enterprise-level B2B sales and marketing organizations. MRP’s clients include large...
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