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Core ABM, ABM Accounts

EIN News | August 14, 2023

Turing AI, a global leader in AI-driven cybersecurity, proudly announces a transformative milestone in its Account-Based Marketing (ABM) journey. Collaborating with FlashIntel, Turing AI has optimized its ABM strategy, resulting in a remarkable 230% increase in email open rates, showcasing the effectiveness of targeted marketing in today's digital landscape. Turing AI Elevates Its ABM Approach Known for its cutting-edge AI solutions, Turing AI identified the need ...

ON24 | March 11, 2020

Today, the highest-performing B2B marketing organizations all have one thing in common: an unrelenting focus on digital experience. That's the major finding in the newly released report, "Experiences Everywhere," based on research by ON24 and Heinz Marketing. "Now more than ever before, businesses with the best digital experiences will win. As current travel constraints make in-person events difficult, it's even more imperative for marketers to innovate the way they connec...

Core ABM

Demand Gen Report | June 03, 2021

Account-based marketing (ABM) established its place as a business imperative, with many modern B2B organizations doubling down on the strategy in our new, digital-first world. With that in mind, both ABM veterans and newcomers will have something to look forward to at the 2021 B2B Marketing Exchange: Next-Level ABM. This year’s online #B2BMX event – taking place June 7–10, 2021 – will focus on the nuances of account-based strategies, with 50+ sessions that ...

Buyer Intent Data

Reports GO | June 22, 2021

High growth in the Buyer Intent Data Tools Market is likely to be driven during 2021-2026. The rise is expected by the need to resolve the inter-implement incompatibility issues between equipment manufactured by different companies. B2B buyer intent data tools have been used by companies worldwide to boost sales conversion rates through online marketing during the pandemic outbreak. B2B buyer intent data tools help companies improve their lead qualification process and thus allows...