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ABM Accounts

Outreach | August 04, 2021

Outreach, the fastest-growing provider of sales analytics and engagement platforms, announced today the appointment of Melton Littlepage as chief marketing officer. Littlepage now manages the worldwide marketing strategy team, which includes product, brand, demand generation, communications, and technology alliances, in order to push business and extend Outreach's category leadership. Littlepage is a seasoned software marketing manager with a solid track record of driving busi...

Account Based Execution

Demandbase | June 09, 2022

Demandbase announced the newly launched Demandbase Data (D2) Labs. D2 Labs was created to drive business data innovation and help organizations adopt Account Intelligence. Customers may now work directly with Demandbase's data professionals and data scientists to transform their incomplete, unactionable data into insights that generate money. ICPaaS and similar services offer tailored "data as a service" to assist businesses in identifying the best accounts within th...

Core ABM

Demandbase | April 28, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces significant growth in the volume of mobile numbers and company data within its Account Intelligence Platform that supports the full Demandbase One Smarter GTM™ Suite. The new data coverage includes more than 47 million companies globally — those with enough size to be relevant in B2B go-to-market — plus 104 million contacts, more than 25 million mobile numbers, and a total of more than 33 million direct ...

Buyer Intent Data

Inbox Insight, Bombora | October 14, 2022

Companies seeking to amplify the impact of their thought leadership should look to Bombora’s Planning and Measurement Suite. That’s the word from leading demand-generation specialist Inbox Insight, which used the Suite to help its customer figure out which members of its database were likeliest to convert — and experienced great success. Inbox Insight’s customer — an AI-powered search, discovery and recommendation engine solution provider — want...