LYFE Marketing

SurveyMonkey | June 08, 2020

SurveyMonkey Merges CX Platforms. SurveyMonkey’s two CX platforms, GetFeedback and Usabilla, focus on analyzing buyer feedback to improve the customer experience.

CORE ABM

Madison Logic | December 22, 2021

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been named a Leader in Marketing Account Intelligence by G2 for the third consecutive quarter. The ML Platform also received recognition in the G2 2022 Winter Reports as an Enterprise High Performer and for "Easiest to Do Business With." The G2 Winter 2022 reports highlight a major year for Madison Logic, which achieved record growth in revenue retention across e...

Sitel Group | January 21, 2020

Sitel Group, a leading global customer experience management provider that delivers more than 3.5 million customer experiences every day, today announced its upcoming podcast series, EmpowerCX NOW, hosted by podcast veterans Joey Coleman and Dan Gingiss, hosts of their own podcast, Experience This! of which Sitel Group sponsored in 2019. "EmpowerCX NOW is our thought-leadership and industry insights podcast curated around the theme Innovation Powered by Emotion," said Martin Wilkinson-...

ACCOUNT BASED EXECUTION

AdDaptive | August 08, 2022

AdDaptive Intelligence, the leading provider of account-based advertising and analytics, has been named a Contender in The Forrester Wave™: B2B Advertising Solutions Q3 2022 report. The evaluation analyzed the 14 most significant B2B advertising solutions across 28 criteria spanning current offering, strategy, and market presence. AdDaptive earned its highest scores in the criteria of product vision, market approach, innovation roadmap, and cross-channel capabilities. AdDapt...