Merkle | IMPAQT

Core ABM

6sense | March 01, 2023

On February 28, 2023, Full Circle Insights and 6sense have collaborated on an integration that empowers revenue teams to measure the impact of their account-based marketing (ABM) strategies within a CRM. Full Circle Insights provides marketing and sales performance measurement solutions that allow B2B marketers to optimize their marketing mix and drive revenue growth. At the same time, 6sense is the leading platform for B2B organizations that seek to generate predictable revenue. ...

180byTwo | September 29, 2020

180byTwo, a leading Business-to-Business (B2B) and Account-Based Marketing (ABM) solutions provider, announced a new integration with LinkedIn, the world's largest online professional network, enabling mutual customers to leverage 180byTwo's Unifi Platform to optimize LinkedIn campaigns. 180byTwo's Unifi Platform is the first end-to-end customer intelligence platform built specifically for account-based marketers. Unifi brings together 180byTwo's best-in-class B2B identity...

Buyer Intent Data

GlobeNewswire | May 09, 2023

SalesHood, the leading all-in-one revenue enablement platform, released Sales Engagement Insights for sales and customer teams to replicate sales success at scale by measuring buyer engagement data. With Digital Buyer Sites, revenue leaders use Sales Engagement Insights to assess content effectiveness and buying process efficiencies. Real-time content, contact and company insights are used by sellers to assess the health of their deals and customer relationships. “The rele...

Programmatic ABM

ReportsnReports | February 24, 2021

The report forecasted that the global Account-Based Direct Mail Software market might grow in 2021 at a higher CAGR of from 2021 to 2026. The impact of COVID-19 has made the market grow sluggishly. Since its outbreak in December 2019, the COVID-19 virus has spread to many countries. It caused massive losses of lives and the economy. The global manufacturing, tourism, and financial markets are also hit hard. While the online market increased. The market research includes historical...