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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
BUYER INTENT DATA
TechTarget | June 28, 2021
TechTarget, Inc., the industry leader in B2B technological purchase intent data and services, said today that it has considerably increased the number of active accounts and account-level purchase intent accessible in its Priority EngineTM platform.
The most recent update includes additional sources of intent data that are available directly in the platform, extending marketing and sales access, and insights into critical buying considerations of important clients to achieve impro...
ZoomInfo | October 30, 2020
B2B database ZoomInfo has acquired digital marketing intelligence provider Clickagy to enhance its go-to-market intelligence platform and improve users’ ability to engage prospects and target accounts. The acquisition will allow ZoomInfo to absorb Clickagy’s behavioral intent data from more than 300,000 publishing domains into its own platform, providing sales and marketing professionals with processed insights into their customers’ buying behavior and intent signals. As a resu...
Outreach | May 12, 2020
Outreach, a sales engagement platform, unveiled a new Knowledge AI Assistant and platform capabilities at its recent Unleash Virtual Summit 2020 event.
The AI Assistant is designed to provide secure sales enablement intelligence, ...
Accenture | April 03, 2020
A global B2B marketing service agency - Yesler has been acquired by Accenture. Transaction details not shared.
The acquisition continues to strengthen and scale Accenture’s B2B marketing services, adding depth in offerings such as account-based m...
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