SideFuse

ACCOUNT BASED DATA

Klevu, Klaviyo | November 11, 2022

Klevu, the global leader in artificial intelligence-powered product discovery technology for digital commerce today released an integration for Klaviyo, a unified customer platform that provides data-driven marketing tools – including email and SMS – for e-commerce businesses. The integration allows ecommerce businesses using Klaviyo the ability to connect search terms to shoppers to display automatically curated products in email and SMS campaigns, and use search and product data in...

Sarbacane | September 08, 2020

Marketing technology and specifically tools that help companies leverage the internet to connect with customers in a way that is compliant with a new wave of data protection and privacy policies continues to see a lot of traction with businesses and investors. In the latest development, Sarbacane, the French company that makes the Mailify SaaS-based email and text marketing platform, along with other martech software, has raised $27 million, funding that it plans to use to continue building more...

ABM ACCOUNTS

NextRoll, RollWorks | November 15, 2022

NextRoll, a marketing technology company that enables ambitious marketers to grow their businesses, today announced that it has promoted Roli Saxena to CEO, effective immediately. In her new role, Saxena is responsible for leading NextRoll's next phase of its transformation journey, as well as leveraging deep data and machine learning advantages to create new business opportunities. Saxena, who is succeeding interim CEO and CFO Peter Krivkovich, will continue to move the compa...

Terminus | July 22, 2020

Terminus, the #1 customer rated account-based marketing platform, today introduces the Terminus Engagement Hub, the only all-in-one full-funnel ABM platform. The Terminus Engagement Hub combines powerful data and attribution capabilities with advertising, email, web, and chat experiences all connected in one single platform. Now with Terminus Engagement Hub, it’s never been easier for companies to run coordinated, multi-channel marketing campaigns to drive demand and achieve revenue...