The Digital Effect : Programmatic & Social ABM

thedigitaleffect.com

The Digital Effect is a European Account Based Marketing agency. We believe that digital ABM is the biggest transformational force in B2B demand generation and want to help our customers succeed in the journey Our ABM digital marketing solutions and advertising stack are guided by agile marketing principles, providing programmatic B2B targeting, social selling acceleration programs and creative solutions.

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Related News

Core ABM

ROLLWORKS’ NEW CONVERSATIONAL CHAT INTEGRATION WITH DRIFT TO DELIVER CUSTOM CHAT EXPERIENCES

RollWorks | April 27, 2022

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On April 26, RollWorks, a division of NextRoll, announced its partnership with Drift, the Conversation Cloud Company. This partnership is set to help B2B marketers improve sales velocity, engagement, and customer support. Harnessing the RollWorks Site Visitor API, the integration identifies known and unknown site visitors. It delivers custom chat experiences in real-time. "Drift's conversational messaging software helps marketing and sales teams easily convert more inboun...

Read More

ABM Accounts

INFOBIP APPOINTS VICE PRESIDENT OF MARKETING AND GROWTH TO SUPPORT AMBITIOUS TARGETS

Infobip | December 19, 2022

news image

Global cloud communications platform Infobip has appointed Ben Lewis as Vice President of Marketing and Growth. Ben will lead Infobip’s global marketing and growth function and is responsible for increasing the firm’s market share and brand awareness to meet its ambitious growth targets. Taking a customer-centric approach, he will ensure Infobip is positioned as the full-stack omnichannel communications platform for every platform. His immediate priorities include laun...

Read More

ABM Accounts

ZOOMINFO LAUNCHES NEW ABM PLATFORM ‘MARKETINGOS’

ZoomInfo | February 09, 2022

news image

On February 8, ZoomInfo announced that they launched a new account-based marketing (ABM) platform, MarketingOS. This platform aligns sales and marketing teams in a unified system that is powered by ZoomInfo’s world-class B2B data. MarketingOS assists demand generation and ABM teams in targeting and converting leads into buyers through insight-driven orchestration, and personalized engagement over multiple channels. It also includes email, SMS, display and social advertising....

Read More

Account Based Data

FUSIONWRX INC. FINISHES RUNNER-UP FOR THE 2021 “BEST CUSTOMER EXPERIENCE EXECUTION” PINNACLE AWARD FROM THE AMERICAN MARKETING ASSOCIATION

FUSIONWRX Inc | January 31, 2022

news image

FUSIONWRX Inc, a Flottman Company is a full-service marketing agency based in Northern Kentucky, with a focus on digital marketing. One of their specializations is building and optimizing Google Business Profiles, formerly named Google My Business listings, for regional and national clientele. FUSIONWRX was recognized as a Pinnacle Award finalist for employing this tactic to improve online presence and sales entitled “Increasing Online Sales Success for the Jeff Wyler Automotiv...

Read More
news image

Core ABM

ROLLWORKS’ NEW CONVERSATIONAL CHAT INTEGRATION WITH DRIFT TO DELIVER CUSTOM CHAT EXPERIENCES

RollWorks | April 27, 2022

On April 26, RollWorks, a division of NextRoll, announced its partnership with Drift, the Conversation Cloud Company. This partnership is set to help B2B marketers improve sales velocity, engagement, and customer support. Harnessing the RollWorks Site Visitor API, the integration identifies known and unknown site visitors. It delivers custom chat experiences in real-time. "Drift's conversational messaging software helps marketing and sales teams easily convert more inboun...

Read More
news image

ABM Accounts

INFOBIP APPOINTS VICE PRESIDENT OF MARKETING AND GROWTH TO SUPPORT AMBITIOUS TARGETS

Infobip | December 19, 2022

Global cloud communications platform Infobip has appointed Ben Lewis as Vice President of Marketing and Growth. Ben will lead Infobip’s global marketing and growth function and is responsible for increasing the firm’s market share and brand awareness to meet its ambitious growth targets. Taking a customer-centric approach, he will ensure Infobip is positioned as the full-stack omnichannel communications platform for every platform. His immediate priorities include laun...

Read More
news image

ABM Accounts

ZOOMINFO LAUNCHES NEW ABM PLATFORM ‘MARKETINGOS’

ZoomInfo | February 09, 2022

On February 8, ZoomInfo announced that they launched a new account-based marketing (ABM) platform, MarketingOS. This platform aligns sales and marketing teams in a unified system that is powered by ZoomInfo’s world-class B2B data. MarketingOS assists demand generation and ABM teams in targeting and converting leads into buyers through insight-driven orchestration, and personalized engagement over multiple channels. It also includes email, SMS, display and social advertising....

Read More
news image

Account Based Data

FUSIONWRX INC. FINISHES RUNNER-UP FOR THE 2021 “BEST CUSTOMER EXPERIENCE EXECUTION” PINNACLE AWARD FROM THE AMERICAN MARKETING ASSOCIATION

FUSIONWRX Inc | January 31, 2022

FUSIONWRX Inc, a Flottman Company is a full-service marketing agency based in Northern Kentucky, with a focus on digital marketing. One of their specializations is building and optimizing Google Business Profiles, formerly named Google My Business listings, for regional and national clientele. FUSIONWRX was recognized as a Pinnacle Award finalist for employing this tactic to improve online presence and sales entitled “Increasing Online Sales Success for the Jeff Wyler Automotiv...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us