The Marketing Hub

ABM Accounts

Demandbase | January 10, 2022

Demandbase, the B2B go-to-market leader, today announced it has been named a Leader by Gartner in the first ever Magic QuadrantTM for Account-Based Marketing Platforms, 2022. Additionally, Demandbase has been recognized as the only vendor to receive the highest scores for all three Use Cases in the 2022 Gartner Critical Capabilities for Account-Based Marketing Platforms report that was published at the same time. Evaluated among seven vendors globally, Demandbase was recognized for its ability t...

ABM Accounts

mCloud, Google Cloud | November 02, 2022

mCloud Technologies Corp. (Nasdaq: MCLD) (TSXV: MCLD), ("mCloud" or the "Company") a provider of cloud technology solutions optimizing the performance, reliability, and sustainability of energy-intensive assets today announced it has implemented a new go-to-market plan on the back of its recent announcement it had entered a strategic partnership with Google Cloud. As announced on October 27, 2022, this strategic partnership closely integrates and aligns the Com...

ABM Accounts

Dialectica | July 18, 2022

Dialectica, an information services company with offices in Montreal and Vancouver among other international locations, today announces the launch of B2B Surveys, a new service that enhances its comprehensive portfolio of bespoke insights services. B2B Surveys enables business and investment professionals – including the world’s leading consulting, hedge fund, and private equity firms – to gather proprietary quantitative insights using research methods that have historically be...

Core ABM, Account Management

Madison Logic | August 10, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today released its new State of the Buyer Report: Future of Work Edition, which examines data on five topic areas that are fueling conversations about the future of work and profiles the buyers that are having them. Armed with these insights, B2B marketers can develop a more data-driven ABM strategy that prioritizes the right accounts and engages them with personalized messaging and content. The repo...