The Point Group

Account Based Data

Terminus | October 07, 2021

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced it has been included in the Forrester New Tech B2B Customer Data Platforms, Q3 2021 Report. Terminus is the only included late stage vendor in both the embedded and standalone customer data platform (CDP) functionality segments. The inclusion comes after Terminus announced its acquisition of leading B2B CDP, Zylotech, ...

Account Based Data

PR Newswire | April 24, 2023

Compass UOL, an agile engineering firm and a member of Oracle PartnerNetwork (OPN), has announced a new set of connectors integrated with Oracle Cloud CX. This innovation is targeted at companies seeking efficient growth through revenue transformation on that platform. Oracle is already used by many for advertising, marketing, sales, e-commerce, customer service, and other critical functions. Oracle Cloud CX serves hundreds of companies; thousands more use Oracle enterprise syst...

Account Based Data

Blackstone | June 09, 2021

Blackstone made one of the boldest digital media deals of the past year. It acquired the B2B media and mar-tech company International Data Group (IDG). IDG’s portfolio of approximately 300 tech and IT publications,including CSO, TechHive and Computerworld, fuels one of the largest B2B data and targets worldwide operations.The company is split into two businesses: IDG Comms, which encompasses media and events,and the data and research arm International Data Corporation (IDC)....

Account Based Data

Digital Media Solutions | January 03, 2022

Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers, announced a premier lineup of seasoned industry leaders to speak at this year’s Lead Generation World conference. Chief Technology Officer (CTO) Jason Rudolph, Chief Marketing Officer (CMO) Kathy Bryan and Director of Social Media Lauren Konopelski of DMS will provide actionable strategies and expert insights during two impactfu...