Webunit AB

ABM Accounts

Upland Software | March 02, 2022

Upland Software, Inc. has been named in Forrester’s New Tech: Account-Based Sales Technologies, Q1 2022 report. This report provides an overview of account-based selling technologies. Upland Altify’s strategic account planning software was one of 19 vendors included in the report. Additionally, it was only one of seven late-stage technology providers acknowledged in the report. “We’re proud to be recognized by Forrester among so...

Account Based Data

Lift AI | June 21, 2022

On June 15, Lift AI, a leading anonymous buyer intent data solution, announced that Greg Wolfe was joining its Board of Advisors. Greg Wolfe was the former Chief Operating Officer at Marketo. He is a seasoned technology executive and board member with more than three decades of experience in the software and technology industries. He has a hold over strategy, operations, and marketing and has played a crucial role in the rapid rise of Marketo in the marketing technology space. His contribution w...

ABM Accounts

Bombora | May 06, 2022

Bombora, the leading provider of B2B Intent data, was selected to be part of the new ABM app collection available on the HubSpot App Marketplace. Bombora customers have relied on the company’s HubSpot App since August 2020. In 2021, Bombora updated the app so that HubSpot users could discover previously unknown, net-new in-market businesses automatically, helping them uncover valuable accounts that are primed to receive marketing and sales information. Bombora...

Targeted Account Strategy

ON24 | August 30, 2022

ON24 (NYSE: ONTF) today announced the next evolution of its webinar solution, ON24 Elite Explore, to make it even easier for marketers to create engaging, intuitive, and impactful experiences for their audiences. ON24 Elite Explore reimagines the audience webinar experience with the ability to customize and brand touchpoints and deliver interactive and personalized calls-to-action across a sleek and consumer-friendly interface. The company also introduced new features across the ON24 platform, i...