Inside Ventures

Account Based Advertising

PRWeb | May 15, 2023

With an explosion of marketing campaigns and ads everywhere around, marketing is now entering a new era where businesses and marketing teams put the customers in the center and deliver messaging that focuses on their wants and needs while bringing them specific value. DesignRush, a B2B marketplace connecting businesses with agencies, interviewed Chris Cunningham, head of influencer marketing and a founding member of ClickUp to learn more about the company’s value-based mar...

ABM Accounts

6Sense | April 06, 2021

6Sense, an account engagement startup, announced today the completion of a $125 million series D fundraising round led by D1 Capital Partners, valuing the firm at $2.1 billion post-money. According to 6Sense, the investment will support the company's growth and product strategies, especially in the areas of machine next-best-action prediction, data analytics, and AI-powered orchestration capability. Until engaging with sales teams, business-to-business customers are usually 57...

Buyer Intent Data

Bombora | May 30, 2022

Bombora, the leading provider of B2B Intent data, today announced that it has launched a native Salesforce app that makes it easier than ever for Salesforce users to access Bombora’s Company Surge® score and take action based on those insights. Bombora customers have relied on a successful Salesforce integration for several years, and Salesforce users have had access to Bombora Company Surge® scores that show them which of their target prospects and accounts are acti...

Account Based Data

Industry Research | May 27, 2021

The Global Account-Based Marketing (ABM) Tools Market Added by Industryandresearch.com, offers details on current and future growth trends about the business besides information on numerous regions across the geographical landscape of the Account-Based Marketing (ABM) Tools Market. The report also expands on complete details regarding the availability and demand analysis, participation by major industry players, and market share growth statistics of the business sphere. complete estimation of sa...