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Account Based Data

Digital Wave Technology | January 24, 2023

On January 23, 2023, The Best Customer Experience Marketing Automation award was presented to Digital Wave Technology at the annual Vendors in Partnership (VIP) Awards held at Gotham Hall in New York City. The PIM/PXM/AI solution provider was selected based on votes from the general public and a team of impartial judges. The VIP Awards are a celebration of the solution providers that fuel the retail industry. In addition to providing exceptional solutions, recognized organizatio...

IDG | June 23, 2020

IDG has agreed to acquire Triblio, in a union that will pair one of the largest B2B media brands around the world with one of the fastest-growing providers of ABM and B2B martech solutions. In announcing the acquisition, Mohamad Ali, CEO of IDG, pointed to the powerful potential of combining media, data, audience and technology. “I met Triblio within days of joining IDG and could see immediately the power and synergies in having them join us,” Ali said. “By combining Tri...

Account Based Data

Market Research Intellect | June 08, 2021

The emerging ABM trends encourage state-of-the-art decision-making information to help businesses make a better investment when adopting ABM strategies for their marketing purposes. The main drivers and opportunities of the Account-Based Advertising Software are enabling decision-makers to evaluate their investments better. By rendering the most up-to-date market data in the industry with ABM, businesses get a much clearer perspective on the actual market situation, trends, and fu...

Account Based Data

Drift | March 16, 2023

On March 15, 2023, Drift, the Conversation Cloud company, announced significant growth in the financial services and manufacturing industries, increasing their return on investment (ROI) by 12x on average. Drift serves more than 250 manufacturing and financial services companies, including Mirion Technologies, Hines, Cornerstone Building Brands, and Apex Group. Drift has collaborated with BOL Agency, Demandbase, 6sense, Quarry, and Salesloft to improve integration with the preva...