LeadFabric

leadfabric.com

Headquartered at the heart of the EU, Leadfabric helps Europe-based, direct and channel B2B Marketing & Sales professionals boost their revenues by dramatically improving their demand-generation capabilities. Every buyer is unique and so is his buying journey. Attracting customers and keeping them, therefore is becoming an entirely new discipline. Traditional marketing arsenal cobbled up by artistically rendered attention grabbers no longer cuts it. In todays internetted world marketing requires expertise and marketing and sales automation technology to efficiently convert inquiries into buying engagements that run all the way to the close. Weaving this unique fabric for its clients, Leadfabric also ensures that their customers evolve to a state where their marketing and sales get fully aligned because it operates under the conviction that failure to achieve this status creates loss of revenues and unnecessary costs.

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6SENSE CMO RELEASES SECOND EDITION OF NEXT-GENERATION SALES AND MARKETING PLAYBOOK, “NO FORMS. NO SPAM. NO COLD CALLS.”

6sense | September 28, 2022

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Today, Latané Conant, Chief Market Officer at 6sense, announced the second edition of her book, “No Forms. No Spam. No Cold Calls.,” a modern, must-have manual for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits. After the initial release of the book in 2020, Wiley, global leader in publishing, education and research, picked it up to distribute internationally. Over 15,000 first edit...

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WHY HYPER-PERSONALIZATION IS KEY FOR MARKETERS IN 2020

Social Media Today | January 14, 2020

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In the words of Malcolm Gladwell, marketers in 2020 have finally reached the 'tipping point' where scalable hyper-personalization of marketing activities is not only possible, but is rapidly becoming a requirement in order to stay up with evolving consumer trends. The shift to more towards personalized, targeted shopping experiences is largely due to the advancements in marketing technology, with elements of machine learning, artificial intelligence and biometric identification all becom...

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VYAKAR REBRANDED AS LEADANGEL

LeadAngel | March 05, 2020

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New Name, Same Great Platform - At LeadAngel, formerly Vyakar, we have changed our name to represent our services and values more accurately. With LeadAngel's - lead routing software, businesses can connect with better leads with utmost efficiency and accuracy. Check out LeadAngel's official website for more information. A Forbes study shows that about 71% of the inbound leads are wasted due to organizational inefficiencies in following up with the leads. Either the leads are missed, or ...

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Account Based Data

NEW SIMPLR STUDY FINDS CX PROGRAMS ARE BEING HINDERED BY AUTOMATION COSTS AND COMPLEXITY

Simplr | August 19, 2022

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The challenges of implementing AI and automation in CX are brought to the fore in a commissioned study published today, conducted by Forrester Consulting on behalf of Simplr. Derived from the insights of more than 160 CX decision makers at global enterprises, Driving Next-Gen Customer Experience Through Chatbot-Agent Collaboration finds that the inability to connect the dots behind the scenes between customer service chatbots, human customer service agents, and data sources required for both to ...

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ABM Accounts

6SENSE CMO RELEASES SECOND EDITION OF NEXT-GENERATION SALES AND MARKETING PLAYBOOK, “NO FORMS. NO SPAM. NO COLD CALLS.”

6sense | September 28, 2022

Today, Latané Conant, Chief Market Officer at 6sense, announced the second edition of her book, “No Forms. No Spam. No Cold Calls.,” a modern, must-have manual for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits. After the initial release of the book in 2020, Wiley, global leader in publishing, education and research, picked it up to distribute internationally. Over 15,000 first edit...

Read More
news image

WHY HYPER-PERSONALIZATION IS KEY FOR MARKETERS IN 2020

Social Media Today | January 14, 2020

In the words of Malcolm Gladwell, marketers in 2020 have finally reached the 'tipping point' where scalable hyper-personalization of marketing activities is not only possible, but is rapidly becoming a requirement in order to stay up with evolving consumer trends. The shift to more towards personalized, targeted shopping experiences is largely due to the advancements in marketing technology, with elements of machine learning, artificial intelligence and biometric identification all becom...

Read More
news image

VYAKAR REBRANDED AS LEADANGEL

LeadAngel | March 05, 2020

New Name, Same Great Platform - At LeadAngel, formerly Vyakar, we have changed our name to represent our services and values more accurately. With LeadAngel's - lead routing software, businesses can connect with better leads with utmost efficiency and accuracy. Check out LeadAngel's official website for more information. A Forbes study shows that about 71% of the inbound leads are wasted due to organizational inefficiencies in following up with the leads. Either the leads are missed, or ...

Read More
news image

Account Based Data

NEW SIMPLR STUDY FINDS CX PROGRAMS ARE BEING HINDERED BY AUTOMATION COSTS AND COMPLEXITY

Simplr | August 19, 2022

The challenges of implementing AI and automation in CX are brought to the fore in a commissioned study published today, conducted by Forrester Consulting on behalf of Simplr. Derived from the insights of more than 160 CX decision makers at global enterprises, Driving Next-Gen Customer Experience Through Chatbot-Agent Collaboration finds that the inability to connect the dots behind the scenes between customer service chatbots, human customer service agents, and data sources required for both to ...

Read More

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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