APD

Belkins
APD is a digital transformation business that exists to help clients navigate disruption in the ever-evolving digital world. Combining top-notch strategy, cutting-edge tech and years of experience in digital marketing, we help create exceptional customer experiences and generate profound value for our clients. With more than 300 team members operating in 5 countries, we are the largest independent business of our kind in the APAC region. This footprint allows us to service a huge collection of clients, drawing on our deep knowledge of the industry’s past and present to prepare organisations to capitalise on the future. Our clients benefit from our unique blend of deep local knowledge, insight and personal service, combined with scale and breadth of experience across our network.

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CORE ABM

6SENSE AND BOMBORA EXPAND PARTNERSHIP TO PROVIDE ACCOUNT-BASED SELLERS AND MARKETERS WITH THE DEEPEST LEVEL OF BUYER INSIGHTS AND DATA ORCHESTRATION

6sense, Bombora | July 09, 2021

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6sense has announced that it has expanded its collaboration with Bombora, the leading source of B2B Intent data to give all 6sense platform clients with Bombora's Surge® Intention data for their subscription. These clients can now utilise intent data from Bombora for the creation of dynamic audience segmentation, enhance their 6-sense prediction models and offer salesmen with extra intent data in the 6-sense Sales Intelligence Module. The number of recognised in-market acc...

Read More

ROLLWORKS BOOSTS PERSONALIZATION CAPABILITIES THROUGH NEW PARTNERSHIPS WITH UBERFLIP, REACTFUL, AND HUSHLY

RollWorks | September 22, 2020

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RollWorks, a division of NextRoll, today made significant advancements in integrating account-level insight into personalization. The company announced a new Site Visitor API, which powers new integrations with personalization leaders Uberflip, Reactful and Hushly for website experiences that enable account-based strategies in personalization, as well as a new Google Analytics integration that provides account-level analysis of website visitors. The new Site Visitor API enables account-le...

Read More

ABM ACCOUNTS

QUALIFIED LAUNCHES NEW SOLUTIONS TO ASSIST WITH REAL-TIME CONVERSATIONS

Qualified | August 31, 2021

news image

Qualified, a conversational sales and marketing software provider, unveiled two new solutions designed to help users drive more conversations with key accounts by engaging them as they enter the users’ website. Qualified For Outbound is designed to assist sales teams with real-time website engagement, allowing sales reps to be notified when a prospect enters the website and start a conversation immediately for timely responses. The solution also integrates with sales engagem...

Read More

CORE ABM

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Renegade, Conversica | October 22, 2021

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Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Read More

CORE ABM

6sense, Bombora | July 09, 2021

news image

6SENSE AND BOMBORA EXPAND PARTNERSHIP TO PROVIDE ACCOUNT-BASED SELLERS AND MARKETERS WITH THE DEEPEST LEVEL OF BUYER INSIGHTS AND DATA ORCHESTRATION

6sense has announced that it has expanded its collaboration with Bombora, the leading source of B2B Intent data to give all 6sense platform clients with Bombora's Surge® Intention data for their subscription. These clients can now utilise intent data from Bombora for the creation of dynamic audience segmentation, enhance their 6-sense prediction models and offer salesmen with extra intent data in the 6-sense Sales Intelligence Module. The number of recognised in-market acc...

Read More

RollWorks | September 22, 2020

news image

ROLLWORKS BOOSTS PERSONALIZATION CAPABILITIES THROUGH NEW PARTNERSHIPS WITH UBERFLIP, REACTFUL, AND HUSHLY

RollWorks, a division of NextRoll, today made significant advancements in integrating account-level insight into personalization. The company announced a new Site Visitor API, which powers new integrations with personalization leaders Uberflip, Reactful and Hushly for website experiences that enable account-based strategies in personalization, as well as a new Google Analytics integration that provides account-level analysis of website visitors. The new Site Visitor API enables account-le...

Read More

ABM ACCOUNTS

Qualified | August 31, 2021

news image

QUALIFIED LAUNCHES NEW SOLUTIONS TO ASSIST WITH REAL-TIME CONVERSATIONS

Qualified, a conversational sales and marketing software provider, unveiled two new solutions designed to help users drive more conversations with key accounts by engaging them as they enter the users’ website. Qualified For Outbound is designed to assist sales teams with real-time website engagement, allowing sales reps to be notified when a prospect enters the website and start a conversation immediately for timely responses. The solution also integrates with sales engagem...

Read More

CORE ABM

Renegade, Conversica | October 22, 2021

news image

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Read More