APD is a digital transformation business that exists to help clients navigate disruption in the ever-evolving digital world. Combining top-notch strategy, cutting-edge tech and years of experience in digital marketing, we help create exceptional customer experiences and generate profound value for our clients. With more than 300 team members operating in 5 countries, we are the largest independent business of our kind in the APAC region. This footprint allows us to service a huge collection of clients, drawing on our deep knowledge of the industry’s past and present to prepare organisations to capitalise on the future. Our clients benefit from our unique blend of deep local knowledge, insight and personal service, combined with scale and breadth of experience across our network.

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us

Events

Related News

DEMANDBASE RECOGNIZED AS A LEADER BY FORRESTER AMONG ABM PLATFORMS

Demandbase | June 10, 2020

news image

Independent Research firm gives Demandbase differentiated scores in advertising, sales insights, and personalization. The Demandbase ABM platform is a comprehensive, end-to-end solution built specifically for B2B mar...

Read More

ABM Accounts

ZOOMINFO LAUNCHES NEW ABM PLATFORM ‘MARKETINGOS’

ZoomInfo | February 09, 2022

news image

On February 8, ZoomInfo announced that they launched a new account-based marketing (ABM) platform, MarketingOS. This platform aligns sales and marketing teams in a unified system that is powered by ZoomInfo’s world-class B2B data. MarketingOS assists demand generation and ABM teams in targeting and converting leads into buyers through insight-driven orchestration, and personalized engagement over multiple channels. It also includes email, SMS, display and social advertising....

Read More

Core ABM

ABM TRAILBLAZER DEMANDBASE ANNOUNCES BUYING GROUP AI, THE NEXT BREAKTHROUGH IN B2B

PR Newswire | June 06, 2023

news image

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today introduces the biggest breakthrough in B2B since ABM — AI-powered buying groups. Demandbase One™ will be the first and only platform to use cutting edge, generative AI to analyze millions of data points, drawing from more than 150M B2B contacts combined with the industry's deepest advertising, intent, and engagement data to generate dynamic B2B buying groups, assign roles ...

Read More

ADDAPTIVE INTELLIGENCE, INITIATIVE, AND COX BUSINESS SHARE B2B ADVERTISING SUCCESS ON STAGE AT DIGIDAY CONFERENCE

AdDaptive Intelligence | February 24, 2020

news image

AdDaptive Intelligence, a leading B2B advertising technology provider, Initiative (agency) and Cox Business (brand) are coming together at Digiday Media Buying Summit 2020 to present a successful ad campaign that employed an innovative B2B targeting solution with impeccable accuracy, a noteworthy feat amid industry changes. This prime advertising event takes place in Palm Springs, CA, February 25-27. Initiative, Cox Business, and AdDaptive collaborated on an ad campaign that required the ...

Read More
news image

DEMANDBASE RECOGNIZED AS A LEADER BY FORRESTER AMONG ABM PLATFORMS

Demandbase | June 10, 2020

Independent Research firm gives Demandbase differentiated scores in advertising, sales insights, and personalization. The Demandbase ABM platform is a comprehensive, end-to-end solution built specifically for B2B mar...

Read More
news image

ABM Accounts

ZOOMINFO LAUNCHES NEW ABM PLATFORM ‘MARKETINGOS’

ZoomInfo | February 09, 2022

On February 8, ZoomInfo announced that they launched a new account-based marketing (ABM) platform, MarketingOS. This platform aligns sales and marketing teams in a unified system that is powered by ZoomInfo’s world-class B2B data. MarketingOS assists demand generation and ABM teams in targeting and converting leads into buyers through insight-driven orchestration, and personalized engagement over multiple channels. It also includes email, SMS, display and social advertising....

Read More
news image

Core ABM

ABM TRAILBLAZER DEMANDBASE ANNOUNCES BUYING GROUP AI, THE NEXT BREAKTHROUGH IN B2B

PR Newswire | June 06, 2023

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today introduces the biggest breakthrough in B2B since ABM — AI-powered buying groups. Demandbase One™ will be the first and only platform to use cutting edge, generative AI to analyze millions of data points, drawing from more than 150M B2B contacts combined with the industry's deepest advertising, intent, and engagement data to generate dynamic B2B buying groups, assign roles ...

Read More
news image

ADDAPTIVE INTELLIGENCE, INITIATIVE, AND COX BUSINESS SHARE B2B ADVERTISING SUCCESS ON STAGE AT DIGIDAY CONFERENCE

AdDaptive Intelligence | February 24, 2020

AdDaptive Intelligence, a leading B2B advertising technology provider, Initiative (agency) and Cox Business (brand) are coming together at Digiday Media Buying Summit 2020 to present a successful ad campaign that employed an innovative B2B targeting solution with impeccable accuracy, a noteworthy feat amid industry changes. This prime advertising event takes place in Palm Springs, CA, February 25-27. Initiative, Cox Business, and AdDaptive collaborated on an ad campaign that required the ...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us