Leadtail

Account Based Data

HTF Market Intelligence Consulting | July 19, 2021

The most recent study on “Global Account-Based Web and Content Experiences Software Report 2021” provided by HTF MI includes a thorough examination of the geographical environment, industry size, and revenue projection of the organisation. Furthermore, the research covers the hurdles obstructing market growth as well as the expansion strategies utilised by leading firms in the "Market." Moving on, the Market business intelligence research includes segmentatio...

Account Based Execution

TrustRadius, Demandbase | March 30, 2022

TrustRadius, the most trusted research and review platform, today announced its integration with Demandbase One, a go-to-market platform redefining how B2B companies execute their account-based strategies. This integration allows B2B marketers and sellers to reach, target, and engage in-market buyers who are actively researching them and their competitors on TrustRadius. Buyers on average spend almost 11 minutes comparing products on TrustRadius. They also spend time evaluating pr...

Buyer Intent Data

Folloze | March 02, 2023

Folloze, the pioneer of the no-code B2B Buyer Experience Platform (BX 3.0), has recently unveiled Folloze AI, a content recommendation and buyer insight engine. Folloze AI has been developed to provide buyers with the most appropriate and captivating real-time content while simultaneously generating first-party intent data. Folloze's latest release, powered by ChatGPT, offers marketers a powerful AI solution that drives revenue and accelerates pipeline growth by creating imp...

ABM Accounts

Demandbase | January 20, 2022

Demandbase, the B2B go-to-market leader, today announced it has updated its company taxonomies to provide users with a deeper understanding of their customer and prospect accounts. This enables users to easily identify whether a company is a global parent, subsidiary, branch or independent company (e.g. not part of a corporate family tree). Available in both Demandbase Data Cloud and Demandbase Sales Intelligence Cloud, these changes promote higher account and lead match rates and more accuracy ...