Leadtail came about from our desire to help B2B marketers tap into the power of social media to get closer to target buyers and radically improve their marketing strategies. We designed social media tools that generate social insights about decision makers, and developed a social marketing approach that uses these insights to deliver strategies that are more applicable to business marketers.

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ABM Accounts

FORRESTER OPENS AWARD NOMINATIONS IN EUROPE, THE MIDDLE EAST, AND AFRICA TO RECOGNISE EXCELLENCE IN B2B MARKETING, SALES, AND PRODUCT FUNCTIONS

Business Wire | April 28, 2023

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Forrester (Nasdaq: FORR) is opening calls for nominations in Europe, the Middle East, and Africa (EMEA) for its B2B Return On Integration Honours and B2B Programmes Of The Year Awards to recognise B2B organisations with outstanding achievements in marketing, sales, and product functions resulting in growth. Honourees will be recognised at Forrester’s B2B Summit EMEA, being held in London, and digitally, 10–11 October 2023. Nominations for both award categories are op...

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Buyer Intent Data

ON24 RECOGNIZES 2023’S LEADERS IN DIGITAL ENGAGEMENT

Business Wire | January 24, 2024

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A recent Forrester survey found that more than 60% of B2B buyers base their final purchase decision solely on the digital content and experiences companies provide. That’s why thousands of B2B companies choose ON24 (NYSE: ONTF), a leading digital engagement platform for B2B sales and marketing that helps enterprises generate data-driven insights and deliver cost-effective revenue growth. Today, ON24, announced the industry-leading digital experiences of 2023 that drove ROI for their ...

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Buyer Intent Data

ZOOMINFO EXPANDS GLOBAL BUSINESS COVERAGE BY 6X SINCE 2021, OFFERING ACCESS TO 104 MILLION COMPANIES

Business Wire | October 17, 2023

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ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, announced that its global business-to-business (B2B) data now covers 321 million professional contacts at 104 million companies, giving customers vastly expanded access to business buyers around the world. In just the last two years, ZoomInfo has grown the number of global companies in its data platform by mor...

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Core ABM

DEMAND SPRING RELEASES FIRST ANNUAL STATE OF ABM REPORT

Demand Spring | September 20, 2022

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Two-thirds of marketers have implemented ABM strategies in their organizations BOSTON, MA – September 20, 2022 – Revenue Marketing consultancy Demand Spring today released their first annual State of Account-Based Marke...

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ABM Accounts

FORRESTER OPENS AWARD NOMINATIONS IN EUROPE, THE MIDDLE EAST, AND AFRICA TO RECOGNISE EXCELLENCE IN B2B MARKETING, SALES, AND PRODUCT FUNCTIONS

Business Wire | April 28, 2023

Forrester (Nasdaq: FORR) is opening calls for nominations in Europe, the Middle East, and Africa (EMEA) for its B2B Return On Integration Honours and B2B Programmes Of The Year Awards to recognise B2B organisations with outstanding achievements in marketing, sales, and product functions resulting in growth. Honourees will be recognised at Forrester’s B2B Summit EMEA, being held in London, and digitally, 10–11 October 2023. Nominations for both award categories are op...

Read More
news image

Buyer Intent Data

ON24 RECOGNIZES 2023’S LEADERS IN DIGITAL ENGAGEMENT

Business Wire | January 24, 2024

A recent Forrester survey found that more than 60% of B2B buyers base their final purchase decision solely on the digital content and experiences companies provide. That’s why thousands of B2B companies choose ON24 (NYSE: ONTF), a leading digital engagement platform for B2B sales and marketing that helps enterprises generate data-driven insights and deliver cost-effective revenue growth. Today, ON24, announced the industry-leading digital experiences of 2023 that drove ROI for their ...

Read More
news image

Buyer Intent Data

ZOOMINFO EXPANDS GLOBAL BUSINESS COVERAGE BY 6X SINCE 2021, OFFERING ACCESS TO 104 MILLION COMPANIES

Business Wire | October 17, 2023

ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, announced that its global business-to-business (B2B) data now covers 321 million professional contacts at 104 million companies, giving customers vastly expanded access to business buyers around the world. In just the last two years, ZoomInfo has grown the number of global companies in its data platform by mor...

Read More
news image

Core ABM

DEMAND SPRING RELEASES FIRST ANNUAL STATE OF ABM REPORT

Demand Spring | September 20, 2022

Two-thirds of marketers have implemented ABM strategies in their organizations BOSTON, MA – September 20, 2022 – Revenue Marketing consultancy Demand Spring today released their first annual State of Account-Based Marke...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us