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Core ABM

MRP POSITIONED AS LEADER IN THE 2022 SPARK MATRIX™ FOR ACCOUNT-BASED MARKETING (ABM) PLATFORM BY QUADRANT KNOWLEDGE SOLUTIONS

MRP, Quadrant Knowledge Solutions | May 27, 2022

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Quadrant Knowledge Solutions announced today that it has named MRP Prelytix™, the only enterprise class account-based sales and marketing solution, a 2022 technology leader in the global SPARK MatrixTM analysis of the Account-Based Marketing Platform market, 2022. The report recognizes the MRP Prelytix platform for both technology excellence and customer impact, noting that the platform [uniquely] simplifies the complexity of sophisticated and mature ABM programs globally for enterprise B2...

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Buyer Intent Data

BUYER INTENT DATA FROM KICKFIRE TO UNCOVER THE UNSEEN FUNNEL FOR FUNNELAMPLIFIED

KickFire, FunnelAmplified | July 07, 2021

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Understanding how B2B users discover and interact with information is critical to creating relevant content that connects with target audiences. Unfortunately, extracting these insights has historically been a process that has evaded sales and marketing professionals. Today, KickFire and FunnelAmplified are thrilled to confirm their partnership to deliver real-time buying intent within FunnelAmplified's ContentHubs platform, allowing users to gain further exposure for their content, increase...

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Account Based Data

TERADATA, ACTIONIQ PARTNER ON NEW OFFERINGS FOR VANTAGECLOUD CUSTOMERS

Teradata | October 09, 2023

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Teradata and ActionIQ announced a new joint offering for marketing and customer experience activations for VantageCloud customers. With this, the two businesses intend to democratize enterprise customer data access and give technical teams more authority. This partnership aims to safeguard future acquisition marketing strategies, increase customer loyalty, and enhance...

Read More

Account Based Data

MOMENTUM ITSMA INTRODUCES A NEW BOOK ON DYNAMICS OF BUYING CYCLES

Momentum ITSMA | September 13, 2023

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Momentum ITSMA has announced the launch of its new book, 'The ABM Effect: How to Win, Retain, and Grow Your Most Valuable Clients.' The company's ABM Benchmark Report, created in partnership with The ABM Leadership Alliance, aims to achieve a 55% annual growth in account revenues. The reader will explore strategies for establishing trust, leveraging customer insights, and creating a personalized value proposition that truly resonates with ...

Read More
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Core ABM

MRP POSITIONED AS LEADER IN THE 2022 SPARK MATRIX™ FOR ACCOUNT-BASED MARKETING (ABM) PLATFORM BY QUADRANT KNOWLEDGE SOLUTIONS

MRP, Quadrant Knowledge Solutions | May 27, 2022

Quadrant Knowledge Solutions announced today that it has named MRP Prelytix™, the only enterprise class account-based sales and marketing solution, a 2022 technology leader in the global SPARK MatrixTM analysis of the Account-Based Marketing Platform market, 2022. The report recognizes the MRP Prelytix platform for both technology excellence and customer impact, noting that the platform [uniquely] simplifies the complexity of sophisticated and mature ABM programs globally for enterprise B2...

Read More
news image

Buyer Intent Data

BUYER INTENT DATA FROM KICKFIRE TO UNCOVER THE UNSEEN FUNNEL FOR FUNNELAMPLIFIED

KickFire, FunnelAmplified | July 07, 2021

Understanding how B2B users discover and interact with information is critical to creating relevant content that connects with target audiences. Unfortunately, extracting these insights has historically been a process that has evaded sales and marketing professionals. Today, KickFire and FunnelAmplified are thrilled to confirm their partnership to deliver real-time buying intent within FunnelAmplified's ContentHubs platform, allowing users to gain further exposure for their content, increase...

Read More
news image

Account Based Data

TERADATA, ACTIONIQ PARTNER ON NEW OFFERINGS FOR VANTAGECLOUD CUSTOMERS

Teradata | October 09, 2023

Teradata and ActionIQ announced a new joint offering for marketing and customer experience activations for VantageCloud customers. With this, the two businesses intend to democratize enterprise customer data access and give technical teams more authority. This partnership aims to safeguard future acquisition marketing strategies, increase customer loyalty, and enhance...

Read More
news image

Account Based Data

MOMENTUM ITSMA INTRODUCES A NEW BOOK ON DYNAMICS OF BUYING CYCLES

Momentum ITSMA | September 13, 2023

Momentum ITSMA has announced the launch of its new book, 'The ABM Effect: How to Win, Retain, and Grow Your Most Valuable Clients.' The company's ABM Benchmark Report, created in partnership with The ABM Leadership Alliance, aims to achieve a 55% annual growth in account revenues. The reader will explore strategies for establishing trust, leveraging customer insights, and creating a personalized value proposition that truly resonates with ...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us