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Madison Logic | December 15, 2021
Madison Logic, the leading global digital Account Based Marketing (ABM) platform, announces the latest release of the ML Platform with ML Insights, the most comprehensive signal of purchase intent, leveraging an integrated data set to fuel the intelligence needed to accelerate engagement and sales conversion from in-market accounts. ML Insights unifies three powerful signals under one umbrella to create a holistic view of companies demonstrating the highest propensity to purchase....
Outreach | May 12, 2020
Outreach, a sales engagement platform, unveiled a new Knowledge AI Assistant and platform capabilities at its recent Unleash Virtual Summit 2020 event. The AI Assistant is designed to provide secure sales enablement intelligence, ...
Marketo | January 24, 2020
Engagement Factory, a leading global customer engagement agency, has agreed to a collaboration with Adobe-owned Marketo. The move is part of Engagement Factory's strategy to expand its ecosystem of tech-driven customer journey tools and solutions....
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Jabmo | April 30, 2021
Jabmo, the leading provider of Account-Based Marketing to the manufacturing and Life Sciences, has released a new white paper for CMOs aiming to interact with key account buyers and accelerate sales growth through digital marketing. The white paper, titled "The CMO's Guide To Account-Based Marketing in Manufacturing & Life Sciences," explains how an account-centric approach to digital marketing will better solve the emerging reality of B2B buying and selling. Man...
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