Dream Teams: How Marketing Activates Sales to Drive More Revenue Replay

Your revenue engine works best when sales and marketing are working in lockstep, yet for many organizations, this is just a dream. Their tools, tactics and workflows stand in the way of making this fantasy a reality. In this presentation, we'll share how top performing teams are using modern B2B strategies to align and drive more revenue. Engagio and DiscoverOrg cover: How to get actionable account intelligence and deliver it to your sales team.
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Spotlight

OTHER ON-DEMAND WEBINARS

Account-Based Marketing for Existing Customers? Yes, Here's Why (And How to Do It)

We spend a lot of time and money creating personalized experiences for top prospects who visit our websites. But all too often, once those prospects become customers personalization becomes a thing of the past and they get the same site experience as everyone else. At a time when customer lifetime value matters most, you need to keep the personalization train running and that's where an ABM program for customers can help keep you on track.
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Reducing Operational Costs with Better Network Management in the Cloud

Whether you’re expanding a network to support new initiatives, navigating through growing security challenges, or planning a refresh of older technology; keeping costs down and saving time for your IT Team is key. Join our webinar and learn how Aruba delivers the industry’s most robust and reliable networking solutions for small
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THE 5 (REAL) PILLARS OF MARKETING & SALES ALIGNMENT

Did you know ABM has helped 70% of B2B marketers align marketing and sales efforts to close business more efficiently. To learn how you can make the partnership between your own sales and marketing teams sing, join RollWorks’ Sr. Directors of Demand Gen and SDRs in a lively discussion exploring the five pillars of marketing and
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How to Implement An Account Based Marketing Strategy

Target Marketing

You’ve heard the hype Account Based Marketing is rapidly becoming the next big thing in B2B marketing. Now it’s time to move beyond the hype to learn HOW innovators are practicing ABM as well as WHAT works, and doesn’t. In this session, we will present actual examples of how Engagio used proven ABM techniques to quickly go from 0 to 36% of pipeline and increase account engagement by 4X. Join us to learn how the experts orchestrate their programs across departments and channels for personalized, relevant touches that get results.
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