B2B Marketing Festival

It's Time to Supercharge Your Strategic Client Growth! For nearly 30 years, Marketing Vision has been the leading conference for B2B marketers seeking new insights, connecting with peers, and leaving with actionable takeaways. We have a sterling line-up of experts and thought leaders, engaging workshops, enlightening discussions, and invaluable networking opportunities that make this year's Marketing Vision a not-to-be-missed event to help you propel your growth to new heights. Discover how to amplify your client focus, navigate complex buying cycles, and align stakeholders to unlock new dimensions of success.

Join 80 senior-level B2B eCommerce, Digital, Marketing and Commercial decision makers and be profiled on your specific interests in order to have the most productive learning and networking experience. With a mix of high-level strategic panels and interactive discussions focused on your biggest priorities, you’ll be able to benchmark with your peers on combining new digital opportunities with traditional sales and GTM models to maximise your customer base.

Great B2B marketing depends on a great B2B marketing team –that much is obvious. But with lingering post-Covid uncertainties around working practices and patterns, the ongoing cost of living crisis and escalating AI-induced uncertainty, leadership has never been harder for marketing directors and CMOs. So what does it take to run an outstanding B2B marketing team? That’s what we’ll explore in this session, with the help of some B2B Marketing Awards-winning marketers, who are at the top of their game. We’ll discuss: Which organizational structure or structures work best for great teams? How do internal teams collaborate most effectively with agencies or external contributors? How do you motivate individuals and collectives at a time of transition? How do get individuals to collaborate in and proactively drive innovation or transformation? How do you ensure a great culture? How enable individuals to thrive and be fulfilled?

The CMO Inspired Summit is an immersive business experience for high-level executives from the industry of Marketing. This full day of thought-leadership workshops, strategic meetings and networking sessions provides attending executives with a platform to build important business relationships, gain knowledge and solve their latest business challenges. We host some of the UK and Ireland’s leading industry experts to educate senior delegates through a programme of panel discussions, inspirational keynotes and engaging masterclass sessions across two industry tracks: B2B marketing, and B2C marketing. The agenda focuses on important trends in Customer Experience; Personalisation and Content; AI, Data, Social and Mobile; and the Future of Sales and Marketing Technology.