The Crocodile

LEADSPACE | May 21, 2020

Leadspace is adding new features to its leading B2B customer data platform to enable more effective targeting, cross channel data activation, ABM analytics and intent monitoring, as more B2B companies adopt CDPs to power their ABM strategies. Read More

Account Based Data

Hushly | January 28, 2021

Hushly's most recent arrangement fills a basic interest in the ABM software market, allowing marketers to plan and send custom landing pages with significant offers and content that progressively change dependent on every guest and buying stage, intent, role, industry, or any predetermined factor. James Kessinger, Hushly CMO, said the ABM Campaign Pages “fill a very big gap” in the ABM tech market. “We’ve automated the creation of account...

Anteriad | April 04, 2022

MeritB2B today announced the company’s new name, Anteriad, and new brand positioning at their annual PowerB2B Growth Summit. Anteriad, meaning “pointing forward”, accurately represents both the company’s forward-looking approach, and their solutions that help their customers take the lead in a competitive market. The new brand further emphasizes the positive momentum that puts Anteriad and its customers out in front. “Anteriad is a compa...

Account Based Data

HG Insights | November 09, 2021

HG Insights, the global leader in market intelligence for technology vendors, announced today the introduction of HG Insights Contextual Intent, a solution designed for companies seeking to leverage the power of customer buying patterns. Combining intent signals with firmographics and technology intelligence such as installation, spend, and contract data, the Contextual Intent solution includes bidstream data that’s triangulated, enriched, and scored for precision, signal st...