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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
TARGETED ACCOUNT STRATEGY
PR Newswire | April 25, 2023
Account-based marketing platform RollWorks, a division of NextRoll, today announced new research from B2B sellers and marketers that reveals what's really needed when it comes to B2B revenue generation, including the importance of the lead as part of a broader fit-focused, multi-signal approach.
"We'll believe the lead is dead when sales does," said Jodi Cerretani, VP of marketing at RollWorks. "Despite marketing slogans from those seeking to bury the lead...
TrueInfluence | October 16, 2020
TrueInfluence, a provider of intent-based marketing, sales and demand generation solutions, has announced a partnership with cloud data platform Snowflake to enhance the Snowflake Data Marketplace. The partnership brings intent data insights directly into the Snowflake Data Marketplace to provide business intelligence and analytics capabilities for users’ partners and customers.
"We have always been committed to providing quality intent data to B2B marketing and sales organizat...
ACCOUNT BASED DATA
RollWorks | October 28, 2022
Account-based marketing platform RollWorks, a division of NextRoll, and Outreach, the leading sales execution platform, today announced a new integration to enable more efficient prospecting, engagement, and forecasting.
With the RollWorks and Outreach integration, B2B teams now have an easy way to prioritize their engagement with prospects and take immediate action on key contacts within their target accounts. Surfaced contacts can be added directly into Outreach sequences and en...
AskNicely | June 28, 2022
AskNicely, a leader in customer experience software for service businesses, today announced the launch of a free CX benchmark program for service businesses. Beginning with a quick set of questions, an AskNicely CX expert delivers a personalized analysis to service business leaders —based on results from the AskNicely 2022 State of Frontline Study—revealing where they stand against CX leaders and specific actions they can take to improve CX and ultimately drive improved revenue growt...
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