WordStream

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WordStream is a SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

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ACCOUNT BASED DATA

FORRESTER ANNOUNCES FULL CONFERENCE AGENDA FOR CX NORTH AMERICA 2023

Forrester | April 19, 2023

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Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX North America event being held in Nashville, Tennessee, and digitally, June 13–15, 2023. Digital consumers are dictating the pace of business. To accelerate digital innovation to better meet customers’ evolving expectations, B2C organizations must align key functions — including customer experience (CX), marketing, and digital — around customer value. According to Forrester, firms with hi...

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ABM ACCOUNTS

ACCOUNT-BASED WEB AND CONTENT EXPERIENCES SOFTWARE MARKET TO WITNESS HEIGHTENED REVENUE GROWTH IN THE NEXT DECADE

ResearchMoz | August 11, 2021

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The report on Account-Based Web and Content Experiences Software Market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on Account...

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TRUE INFLUENCE® LAUNCHES THE TRUE INFLUENCE ABM MARKETING CLOUD™ FOR INTEGRATED ACCOUNT-BASED DIGITAL MARKETING

True Influence | August 26, 2020

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True Influence®, the technology leader of intent-based sales and marketing solutions, today launched the True Influence ABM Marketing Cloud™ for intent-driven, multi-channel account-based demand generation. This new solution provides B2B marketing and sales organizations with comprehensive insights into accounts, buying groups and individual prospects who make the final purchase decisions, as well as the tools to successfully act on this information across all channels. The True...

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ACCOUNT BASED ANALYTICS

6SENSE LAUNCHES ENHANCED ACCOUNT-BASED REPORTING TO ALIGN SALES AND MARKETING ON QUALIFIED ACCOUNTS

6sense | October 20, 2020

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6sense, the leading Account Engagement Platform, today announced the release of Sales Dashboards that enable sales and marketing teams to align on the best time to engage 6sense Qualified Accounts (6QAs). 6sense also released Segment Performance reporting, which helps teams measure the effectiveness of campaigns and activities driving account engagement, and Campaign Performance Indicators that enable marketers to proactively optimize campaigns....

Read More
news image

ACCOUNT BASED DATA

FORRESTER ANNOUNCES FULL CONFERENCE AGENDA FOR CX NORTH AMERICA 2023

Forrester | April 19, 2023

Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX North America event being held in Nashville, Tennessee, and digitally, June 13–15, 2023. Digital consumers are dictating the pace of business. To accelerate digital innovation to better meet customers’ evolving expectations, B2C organizations must align key functions — including customer experience (CX), marketing, and digital — around customer value. According to Forrester, firms with hi...

Read More
news image

ABM ACCOUNTS

ACCOUNT-BASED WEB AND CONTENT EXPERIENCES SOFTWARE MARKET TO WITNESS HEIGHTENED REVENUE GROWTH IN THE NEXT DECADE

ResearchMoz | August 11, 2021

The report on Account-Based Web and Content Experiences Software Market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on Account...

Read More
news image

TRUE INFLUENCE® LAUNCHES THE TRUE INFLUENCE ABM MARKETING CLOUD™ FOR INTEGRATED ACCOUNT-BASED DIGITAL MARKETING

True Influence | August 26, 2020

True Influence®, the technology leader of intent-based sales and marketing solutions, today launched the True Influence ABM Marketing Cloud™ for intent-driven, multi-channel account-based demand generation. This new solution provides B2B marketing and sales organizations with comprehensive insights into accounts, buying groups and individual prospects who make the final purchase decisions, as well as the tools to successfully act on this information across all channels. The True...

Read More
news image

ACCOUNT BASED ANALYTICS

6SENSE LAUNCHES ENHANCED ACCOUNT-BASED REPORTING TO ALIGN SALES AND MARKETING ON QUALIFIED ACCOUNTS

6sense | October 20, 2020

6sense, the leading Account Engagement Platform, today announced the release of Sales Dashboards that enable sales and marketing teams to align on the best time to engage 6sense Qualified Accounts (6QAs). 6sense also released Segment Performance reporting, which helps teams measure the effectiveness of campaigns and activities driving account engagement, and Campaign Performance Indicators that enable marketers to proactively optimize campaigns....

Read More