Prospecting activities often start with a simple call, but what happens when that call connects? If sellers can’t establish credibility, or if they hesitate – they can lose hard-won prospects in a nanosecond.
If sales leaders lack the visibility needed to spot key signals and trends – they're likely not able to spot risk until it is too late. Too often, we’ve only learned from our mistakes – after the fact. It’s time to flip that script.
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Did you know ABM has helped 70% of B2B marketers align marketing and sales efforts to close business more efficiently. To learn how you can make the partnership between your own sales and marketing teams sing, join RollWorks’ Sr. Directors of Demand Gen and SDRs in a lively discussion exploring the five pillars of marketing and
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Marketers are reinventing the way they work. Budget stewardship plus time efficiency will be key in 2023. Working under tighter constraints marketers need to be laser-focused, and be aware of the top myths about marketing attribution and metrics.
Join an invigorating conversation with Julia Hartwig, VP of Marketing at Capchase, as she breaks down the top 3 myths of marketing attribution & metrics to focus on so that we can have the strongest marketing strategy possible.
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Madison Logic, Linkedin
Join our exclusive roundtable with top marketing leaders, hosted by leading B2B marketing publisher Demand Gen Report and moderated by LinkedIn and Madison Logic. Panelists will discuss how modernizing your account-based go-to-market strategy can drive account engagement across the sales cycle and improve the ROI of your marketing investment.
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